ABOUT ME

Matthew Lester (Mathew/Mateo),
A highly motivated and creative eCommerce specialist with over 9 years of experience in the industry. 

My journey in eCommerce has been marked by a deep passion for digital marketing, design, and technology, particularly within the Shopify ecosystem. Over the past 9+ years, I've specialized in building and managing Shopify stores, ensuring they run smoothly and effectively.

My expertise spans a wide range of skills, including maintaining functionality, SEO, digital marketing, and promotion. I excel in Shopify expert design, theme support, app support, order management, POS, and technical support. One of my key strengths is conducting site analysis to increase conversion rates, solving complex problems, delegating responsibilities, and leading eCommerce teams to drive traffic through improved email marketing, loyalty programs, and enhanced user experience.

I currently operate as a private remote contractor, providing comprehensive Shopify expert website management, design (both front and back-end), remote tech support, and small business consultation. My services cover all aspects of an online business, including theme integration, product management, Google analytics, domain/server management, user experience, problem-solving, traffic increase, digital marketing, email campaigns, app integration, finance analysis/reporting, cloud, and data backup.

Previously, I owned and managed multiple eCommerce stores through platforms like Shopify, X-cart, Amazon, eBay, and Houzz, achieving total sales of over $8 million. My background also includes high-end digital photo editing and graphic art for prestigious clients in Vancouver, BC.

Beyond my professional life, I have a diverse range of interests that keep me inspired and engaged. I am passionate about beauty, health & wellness, finance investing & markets, business improvement, ancient history, world travel, psychology, astronomy, music, and art.

My educational background includes 1 year of Fine Arts and a 3 year diploma in Photography/Graphic Art from Fanshawe College, where I was the top student. I also received the prestigious #1 Fujifilm Canada Photography/Digital Photo Competition Award, with the highest ever score of 98/100 for my 4x5" digital transparency 'Cyberspace Handyman'.

I am excited to continue leveraging my skills and experience to help businesses thrive in the digital landscape. Feel free to reach out, I'd be happy to answer any questions about improving your business.

My Comprehensive Skill Set

Adobe Acrobat Adobe Creative Suite Adobe Dreamweaver Adobe Illustrator Adobe InDesign Adobe Photoshop Adobe Premiere Amazon store management (CAD & USA) Antivirus management B2B B2B sales Bookkeeping Cloud computing Cloud infrastructure Company Branding Computer forensics Computer graphics Computer maintenance Computer skills Digital art Digital design Digital marketing E-commerce Email configuration Email marketing

Google Analytics Graphic design Inventory management Leadership Management Microsoft Excel Microsoft Office Microsoft Outlook Microsoft PowerPoint Microsoft Word Organizational skills Photography POS Project management QuarkXPress Remote access software SEO SEO tools Shopify Expert Shopify POS Social media management Technical support Typing Video conferencing Web design Website maintenance WordPress