How I Can Help Move your Business to Shopify with Digital Expertise.

Having a strong online presence is no longer optional—it’s essential. Whether you're a small family-run shop or a large enterprise, your ability to connect with customers online can make or break your business. That’s where I come in.

As a seasoned freelancer, I specialize in helping businesses of all sizes—small, medium, and large—navigate the digital landscape with confidence. My services include Shopify website design, search engine optimization (SEO), one-on-one native English video lessons, video tech support, and online shop consultancy. No matter where you are in the world, I’m here to help you move your brand into the 21st century.

Why Shopify?

Let’s start with the platform that’s revolutionizing e-commerce: Shopify. In 2024 alone, Shopify generated a staggering $8.88 billion in revenue, marking a 25.78% increase from 2023. Even more impressive, the total combined merchant sales across all Shopify stores reached approximately $292.27 billion. These numbers aren’t just statistics—they’re proof that Shopify is a powerhouse for online retail.

But while Shopify offers incredible tools, getting started—or optimizing your existing store—can be overwhelming. That’s where I come in.

Personalized Support for Businesses

A significant portion of my clients are family-owned businesses. These are passionate entrepreneurs who’ve built something meaningful and now want to take it online. Often, most businesses need a little extra help with Shopify—someone who can walk them through the process, explain the tech in plain English, and provide ongoing support.

I offer remote video training to teach you and your employees how to manage your Shopify store with confidence. From setting up your product pages to understanding analytics, I ensure you’re not just handed a website—you’re empowered to run it.

What I Offer

Here’s a breakdown of the services I provide and how they can benefit your business:

1. Shopify Website Design

Your website is your digital storefront. I design clean, modern, and mobile-responsive Shopify sites that reflect your brand and convert visitors into customers. Whether you’re starting from scratch or need a redesign, I’ll create a site that’s both beautiful and functional.

2. Search Engine Optimization (SEO)

A great website is useless if no one can find it. I implement SEO best practices to help your site rank higher on Google and other search engines. From keyword research to on-page optimization, I’ll help drive organic traffic to your store.

3. One-on-One Native English Video Lessons

If English isn’t your first language, communicating with international customers can be a challenge. I offer personalized video lessons to help you improve your English skills, focusing on business communication, customer service, and e-commerce terminology.

4. Video Tech Support

Tech issues can be frustrating and time-consuming. I provide real-time video support to troubleshoot problems, answer questions, and guide you through technical tasks. Think of me as your on-call digital expert.

5. Online Shop Consultancy

Need help deciding what products to sell, how to price them, or how to market your store? I offer strategic consultancy to help you make informed decisions that boost your bottom line.

A Strategy for Success

My goal isn’t just to build you a website—it’s to create a roadmap for your success. I manage projects from start to finish, outlining a clear strategy that saves you money and increases your future earnings. Every business is unique, so I tailor my approach to fit your specific needs and goals.

Real Results, Real Impact

Let’s talk about real-world results. One of my ongoing monthly Shopify support subscription clients, BeautyTree.ca, a cosmetic skin care business based in Toronto, Ontario, aimed to expand their local business into the online space with a brand-new Shopify store. Despite having little e-commerce experience and poorly performing-outdated WordPress website, they brought a strong organic product line, niche services, and a loyal customer base to the table.

I guided them through a full transition to Shopify, business rebranding, provided remote video training for their staff, and implemented a comprehensive SEO strategy for their complete Shopify website. On my advise, we also strategically shifted their business focus from primarily selling organic skin care products to emphasizing high-margin skin care services. As a result, BeautyTree.ca now ranks at the top of Google for several key local search terms for services, making much more profit with their skin care services being the main focus of the business.

This transformation highlights the power of combining Matthew Lester Website Design's expert Shopify development with targeted SEO and strategic business consulting.

Within just 18 months, their revenue skyrocketed by over 800%—a direct result of expert SEO implementation and a professionally designed Shopify store. That’s the transformative impact of combining the power of the Shopify platform with the strategic guidance of Matthew Lester Website Design! See all of my Shopify store built designs.

Why Work With Me?

There are plenty of freelancers out there, so why choose me?

• Global Reach: I work with clients around the world, across time zones and industries.
• Personalized Service: I take the time to understand your business and tailor my services accordingly.
• Clear Communication: As a native English speaker, I ensure our communication is smooth and professional.
• End-to-End Support: From planning to execution, I’m with you every step of the way.

The Future Is Now

The digital economy is booming, and Shopify is at the forefront. If you’ve been thinking about taking your business online—or improving your current setup—now is the time. Don’t let fear of technology or lack of experience hold you back.

Let me help you join the future. Together, we’ll build a digital presence that reflects your brand, reaches new customers, and drives real growth.

Not on the Shopify Platform yet? As a Shopify Partner I can offer:
a Shopify website trial plan for FREE, then enjoy 3 months for $1 (click for details)

About the Author

Matthew Lester (Mathew/Mateo) is an accomplished 21+ year eCommerce professional with over 9 years of experience specializing in Shopify store management, digital marketing, and design. Offers end-to-end support including SEO, UX optimization, analytics, app integration, and technical troubleshooting. Known for driving traffic and improving conversions. Also skilled in graphic design, photography, and business consulting such as moving your business to Shopify.



Matthew Lester Website Design
Shopify/SEO Expert & Graphic Designer
"Building you a better website."